10 May 2024, Primedia+, John Maytham
Though the advertisement may evoke strong emotions in certain individuals, expert says that its content doesn’t violate any laws and thus should be aired.
John Maytham interviews William Bird, Director of Media Monitoring Africa.
Afternoon Drive with John Maytham
SABC refusal to air DA advert – violation of right to freedom of expression?
The SABC has declined to air the Democratic Alliance’s (DA) controversial campaign advertisement, featuring a burning South African flag, due to widespread public backlash, including criticism from President Cyril Ramaphosa who labeled it as ‘treasonous’.
The decision, outlined in a letter to the Independent Communications Authority of South Africa (Icasa) by SABC complaints specialist Nyiko Shibambo, lists eight reasons.
These include concerns that the advert promotes harm to cherished national symbols, public outcry, and formal complaints regarding the language used in the advertisement lodged with Icasa against the broadcaster.
However, does the SABC’s refusal to broadcast the advertisement constitute a breach of Freedom of Expression?