Media Monitoring Africa (MMA) has called on the Press Council of South Africa to make significant changes so that it can better protect consumers against a media that is “dumbing down” readers by favouring titillation and personality politics over democratic issues and development stories.

“The commercial imperative (of the press) does affect our democracy because we know the key imperative there is profit making and therefore you are going to sing to the tune of your advertisers,” said MMA policy head Prinola Govenden.

Read the full article by Mandy de Waal on citypress.co.za